Work Experience
Parla Consultancy, Sdn, Bhd, Kuala Lumpur
MARKETING AND TECHNOLOGY MANAGER (June 2024 - Current)
As Marketing and Technology Manager, I ensure the smooth execution of marketing and sales activities in alignment with established workflows. I build and manage systematic, data-driven campaigns aimed at converting potential customers into leads. I also maintain constant communication and manage updates within the CRM and member area systems, working closely with the Syntellicore team in Cyprus. Additionally, I innovate and develop web applications to enhance both internal operations and customer-facing services, while overseeing the company's server operations to ensure consistent performance. I analyze survey results and translate the data into actionable changes, as well as plan and execute email marketing campaigns for effective outcomes.
PT Boxity Central Indonesia, Jakarta
PRODUCT OWNER (March 2021 - November 2023)
As Product Owner, I developed and assessed the company's business strategy to determine profitability, while evaluating the performance of section heads to enhance KPI percentages. I worked closely with the CTO to monitor developer performance on application progress. I communicated and implemented the company’s vision, mission, and goals to employees, explored potential partnerships with like-minded companies, represented the company in community affairs, and built relationships with fellow CEOs to increase credibility and leadership skills.
PT Virtual Online Exchange, Jakarta
FRONT-END DEVELOPER (REMOTE) (April 2021 - October 2022)
As a Front-End Developer, I was responsible for software and web application development, modifying and improving existing solutions according to time, quality, and completion metrics. I actively participated in scoping and estimating work within the development team, ensuring compatibility and diagnosing software issues. Additionally, I worked with the IT Manager to meet utility targets and managed the codebase according to the company's control strategy.
PT Benua Solusi Teknologi, Jakarta
FULL STACK WEB DEVELOPER & PROJECT MANAGER (September 2018 - October 2023)
As a Full Stack Web Developer & Project Manager, I designed and developed client projects, ensuring all web application systems ran smoothly. I maintained mail servers on VPS, ensuring smooth operations without viruses or intrusions. I handled security issues related to potential system or server threats, and consulted with clients regarding website or server development as needed. I continually innovated and improved systems for both internal office and client needs.
Digital Envision Pty. Ltd, Sydney, Australia
WEB DEVELOPER (REMOTE) (November 2020 - February 2021)
As a Web Developer, I designed and developed front-end and back-end applications, integrating databases and servers for websites and mobile applications. I built applications using Objective C/Swift, Java, React Native, Flutter, Node.JS, React.JS, WordPress, and PHP Laravel. My responsibilities included maintaining clean, efficient, reusable code, testing applications, and troubleshooting to ensure robust functionality.
Success Story on Clients
CV Euro UPVC
Developed an e-commerce platform, boosting online revenue by Rp 1,547,323.65 and expanding customer reach.
CV Putra Karya Logam Sukses
Implemented a warehouse management system, increasing operational efficiency by 45.7% and raising profits to Rp 4.97 billion in 2023.
PT DHK Manufacturing
Developed a system that streamlined production processes, increasing goods-receiving efficiency by 35.4%.
PatunganYuk IDN
Developed a system that streamlined transactional, broadcasting message via email and whatsapp, increasing the process with customer efficiency by 54.6%.
Duhani Capital
Optimized target market strategies using a website and landing page, increasing lead conversions by 30% with enhanced SEO and analytics.
EMA Markets
Developed a website for international market presence in forex and gold trading, enhancing global visibility.
Level Up Game Hub
Boosted gaming voucher sales nationally and internationally through SEO and analytics, achieving a 16% lead increase and 1,900 organic users.